Pharmaceutical Marketing News

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Boosting Digital Marketing Impact on Pharmaceutical Product Launches through Effective Hiring of Digital Marketing ... - PR Newswire (press release)



Boosting Digital Marketing Impact on Pharmaceutical Product Launches through Effective Hiring of Digital Marketing ... 
PR Newswire (press release)
The topic of hiring digital marketing talent is one of many issues addressed in the study, which provides a snapshot of current approaches to improving the impact of digital marketing. The benchmarking research project engaged 31 digital marketing ...
Boosting Digital Marketing Impact on Pharmaceutical Product ... Markets Insider

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A NJ County Sues Purdue Pharma, Sackler Family for Opioid Marketing - Wall Street Journal



Wall Street Journal
 
A NJ County Sues Purdue Pharma, Sackler Family for Opioid Marketing 
Wall Street Journal
Camden County in southern New Jersey has joined hundreds of counties nationwide in suing the opioid-painkiller manufacturer Purdue Pharma L.P., but in an unusual step it also has named as co-defendants members of the company's controlling family, the ...
Purdue Pharma given free rein in Canada as it is sanctioned in the United States Toronto Star
Survivors of opioid addiction react to Camden County's lawsuit against Big Pharma Cherry Hill Courier Post

all 42 news articles » 


Purdue Pharma, maker of OxyContin, backs off aggressive marketing amid lawsuits - CBS News



CBS News
 
Purdue Pharma, maker of OxyContin, backs off aggressive marketing amid lawsuits 
CBS News
NEW YORK -- Monday marked a change of culture for Purdue Pharma, the drug company that makes OxyContin and other opioids. The company will no longer market those drugs to doctors and is laying off half its sales force. After years of marketing ...
The maker of OxyContin will finally stop marketing the addictive opioid to doctors Vox
Drugmakers Spent Millions Promoting Opioids To Patient Groups ... NPR
Purdue Pharma will no longer promote opioids to doctors Axios
WWNY TV 7  -CNN  -Bloomberg 
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Oxycontin Maker Quietly Worked to Weaken Legal Doctrine That Could Lead to Jail Time for Executives - The Intercept



The Intercept
 
Oxycontin Maker Quietly Worked to Weaken Legal Doctrine That Could Lead to Jail Time for Executives 
The Intercept
Purdue Pharma, the maker of Oxycontin, revolutionized the opioid industry through aggressive marketing tactics that encouraged the widespread use of prescription painkillers. That part, by now, is well known, as an out-of-control opioid epidemic ...

 


Doctors In Maine Say Halt In OxyContin Marketing Comes '20 Years Late' - NPR



NPR
 
Doctors In Maine Say Halt In OxyContin Marketing Comes '20 Years Late' 
NPR
The maker of OxyContin, one of the most prescribed and aggressively marketed opioid painkillers, will no longer tout the drug or any other opioids to doctors. The announcement, made Saturday, came as drugmaker Purdue Pharma faces lawsuits for deceptive ...
Drug Overdose Death Data | Drug Overdose | CDC Injury Center CDC
The Promotion and Marketing of OxyContin: Commercial Triumph, Public Health Tragedy - NCBI - NIH NCBI - NIH
Pharmaceutical & Healthcare News from Purdue Pharma L.P. Purdue Pharma
National Conference of State Legislatures  -Maine Medical Association 
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Purdue Pharmaceuticals Says It Will Stop the Aggressive Opioid ... - Gizmodo



Gizmodo
 
Purdue Pharmaceuticals Says It Will Stop the Aggressive Opioid ... 
Gizmodo
Purdue Pharmaceuticals, one of the companies which has made billions of dollars selling massive amounts of opioids across the country even as addiction rates and overdose deaths skyrocketed, has announced it will no longer be directly marketing the ...
OxyContin maker Purdue Pharma to stop marketing opioids to doctors Marketplace.org
Purdue Pharma says it will stop promoting opioids to doctors CNNMoney
Purdue Pharma to stop marketing opioids to US physicians, but policy not extended to Canada The Globe and Mail
The Hill  -Los Angeles Times  -USA TODAY  -Bloomberg 
all 127 news articles » 


How Does Sun Pharma Advanced Research Company Limited (NSE:SPARC) Compare To The Healthcare Sector? - Simply Wall St



How Does Sun Pharma Advanced Research Company Limited (NSE:SPARC) Compare To The Healthcare Sector? 
Simply Wall St
NSEI:SPARC Past Future Earnings Feb 24th 18 Pharma companies are seeking ways to improve R&D productivity, increase the efficiency of its operations, rationalise spending on sales and marketing and enhance financial performance. In the previous year ...

 


Global Pharmaceutical Drugs Market Briefing 2018 - Business Wire - Business Wire (press release)



Global Pharmaceutical Drugs Market Briefing 2018 - Business Wire 
Business Wire (press release)
Pharmaceutical Drugs Market Global Briefing 2018 provides strategists, marketers and senior management with the critical information they need to assess the global pharmaceutical drugs sector. The pharmaceutical industry develops drugs to diagnose ...

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Wyoming joins growing list of counties suing pharmaceutical companies over opiates - The Daily News Online



Wyoming joins growing list of counties suing pharmaceutical companies over opiates 
The Daily News Online
WARSAW ? Wyoming has become the latest county in New York to join a lawsuit against pharmaceutical companies and doctors against the marketing of opioid-based painkillers. Simmons Hanley Conroy law firm, one of the nation's largest mass tort firms ...

 


The Big Pharma Family That Brought Us the Opioid Crisis - AlterNet



AlterNet
 
The Big Pharma Family That Brought Us the Opioid Crisis 
AlterNet
Arthur had entrepreneurial genius. Arthur Sackler saw that the pharmaceutical industry of his day had no clue to the marketing magic ? and magical profits ? that modern Madison Avenue advertising approaches could fashion. He linked the two. His ad ...
Montana, New Jersey county press cases against Purdue The Advocate

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