The Senior Account Director is responsible for all the accounts assigned to his/her group. Essentially, this group head’s function is one of personal leadership in client relations and in internal administration of accounts. The Senior Account Director is the person to whom the account team looks for support, guidance, and counsel, and to whom clients look as the agency’s representative on a policy level.
Responsible for managing multiple client brand groups and single client brand relationship, with a focus on relationship building, as well as identification and expansion of revenue opportunities within assigned client base.
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